At BU Style, we love recommending APIECE APART for their fabric-first approach to design and their ability to create elevated essentials that work across seasons. Their pieces are versatile, beautifully made, and rooted in real-life wearability—ideal for professional women building thoughtful wardrobes. With the addition of their Pre-Loved section, they’re also making sustainable, long-lasting style more accessible to more people.

What do you do when your closet is full . . . but you still feel like you have nothing to wear? Or when your clothes don’t quite match who you are—or who you’re becoming?

In Episode 57 of Wear Who You Are, style strategist and founder of BU Style, Natalie Tincher, takes us behind the scenes of what it really means to work with a personal stylist—and how to know when the time is right. Whether you’ve never worked with a stylist or you’ve been curious but unsure if it’s “worth it,” this episode pulls back the curtain.

In this episode of Wear Who You Are, Natalie sits down with Farida, founder of DALYA, to talk bespoke fashion, personal power, and the deeper meaning behind “dress the way you want to be addressed.” From fabric choices to the emotional impact of custom clothing, they explore how style can support how we move, lead, and live. It’s a conversation about being seen—and dressing like it.

Learn about the bespoke womenswear brand that is changing how BU style personal stylists can support their clients!

At 89 years old, Marin Foster is proof that style has no age and that life’s next chapter can always be rewritten—one outfit at a time. From bold fashion choices to even bolder hugs, Marin reminds us that joy is something you can wear—and share.

Digitizing your wardrobe is not only a practical solution to the common problems of disorganization and overspending, but it’s also a way to develop a deeper connection with your clothes, allowing you to dress with confidence, purpose, and efficiency.

In the latest episode of Wear Who You Are, Natalie opens up about her month-long adventure through Southeast Asia, sharing some valuable lessons she picked up along the way. With stops in Thailand, Cambodia, and Japan, she reflects on the theme of respect. 

Step Into Your Authentic Style with BU Style Circle

Tired of the confusion and chaos of social media fashion advice? BU Style Circle Membership is your space for real style transformation—designed for females and female-identifying individuals who want to build a wardrobe that truly reflects who they are.