Build your style brand

Your wardrobe should bring you comfort and confidence—and be a celebration of YOU! At BU Style, our personal stylists help women and men discover a style brand that communicates the message you want send and complements every aspect of who you are. 

Need an NYC stylist to help you discover your personal style and shop strategically? Choose from our available personal styling & shopping plans here:


Meet our team


Natalie Tincher

Owner & Principal Stylist
Member Client Services

Clothing sends a message about you and your personal brand. That is why a carefully selected wardrobe can speak volumes before you even say a word. Streamlining your style to reflect your individuality is an invaluable investment. I love helping my clients discover a style that feels true to who they are so they can feel confident and comfortable in any situation.
— Natalie

Sabrina Vertzman

Senior Stylist
New & Visiting Client Services

Every closet has precious pieces, and every outfit can be enriched by the tiniest detail. I believe in storytelling through style, and I thrive on finding treasures in the city as well as in personal wardrobes. I love using accessories to elevate looks. I want every outfit I create to showcase my client’s personality and unique attributes while remaining functional and beautiful.
— Sabrina

What our clients say

You literally have made my week! Thank you so much! I’m so excited about my new clothes and feeling confident and good again. You rock!
— Julie, CPA
Natalie. Tincher. The pleasure was ALL mine. Thank you for yet another incredible consultation. I enjoy your company and the fashion guidance you provide, so much. I even rocked one of your BALLER outfits today (pink shirt, jacket, tie, and square) and got a lot of compliments.
Thank you, gracias, merci, danke, arigato, salamat po......You’re the bee’s knees!
— Eric, Google
I had so much fun, and I love all of my new clothes. You managed to pick everything that suits and fits me well. You nailed it!
— Ceri P., Sydney, Australia

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